Kettle 7.jpg

Salvation Army

Salvation Army

Kettle


Grey Toronto / 2013

This campaign uses the Salvation Army’s “kettle” as the visual device to show how your small donation could make a huge difference in someone's life. Stop Motion is used to attracts more younger donors.

Directed by: Johnny Kelly

Awards: 
D&AD - Graphite x1
Creative Review Annual
ADCC (Gold)